The world-renowned company «Henkel» offers the leading brands and technologies in three main business areas: "Detergents", "Cosmetics and personal care products", "Adhesive Technologies."

 Founded in 1876, Henkel holds globally leading market positions both in the consumer and industrial businesses with well-known brands such as Persil, Schwarzkopf and Loctite.

Household chemistry has always played a significant role in the company of Henkel: The success story began with the production of the commercial segment. It is for this category of products for the Henkel company Pulse provides an effective, quality-controlled and merchandising in retail outlets and a dedicated key retail channel sales for such brands as: Persil, Losk, Rex, Perwol, Silan, Pur, Bref, Somat, Clin (about 220 SKUs).

Before merchandisers faced many challenges: the implementation of the calculations the maximum available in the outlet Henkel product range in accordance with the standards of laying, placing and updating promotional materials and equipment, ensuring the availability of price lists, filling the ends and the extra calculations during promoaktivnostey and other equally important tasks.